In a city renowned for its international outlook and connectivity, The Hong Kong Academy for Performing Arts (HKAPA) plays a unique and influential role in nurturing future generations of performing artists, including performers, practitioners, designers, and technicians. Ranked 10th in the 2026 QS World University Rankings for Performing Arts and 1st in Asia, the Academy and its Schools of Chinese Opera, Dance, Drama, Film & Television, Music, and Theatre & Entertainment Arts form a vibrant centre of practice, production, teaching, and practice-as-research. Its outstanding reputation is reinforced by the quality of its graduates and its partnerships with centres of excellence locally, regionally, and internationally. Through international residencies, visiting artists, and a distinguished alumni network—including some of the most respected professionals in their disciplines—the Academy is committed to training future world-class performers and practitioners.
The School of Music at the Academy offers comprehensive full-time programmes, including Diploma, BMus, MMus, and a planned doctoral degree, alongside its highly successful Junior Music Programme – comparable to the ‘Junior Schools’ of other world-leading conservatoires. In keeping with its conservatoire status, the School’s philosophy is centred on performance and reflects the unique cultural mix of Hong Kong, with emphasis on both Western and Chinese traditions. The School comprises the Departments of Strings, Keyboard, Voice, Woodwind/Brass/Percussion (‘WBP’), Composition, Chinese Music, Academic Studies and Junior Music.
To strengthen its communication efforts, the School of Music is seeking a Communications Specialist on a one-year, renewable contract. This role is integral to enhancing the School’s public visibility, promoting student achievements, and fostering meaningful connections within and beyond the Academy.
KEY RESPONSIBILITIES
Content Development and Management
- Create engaging written, visual, and multimedia content to highlight student performances, projects, and collaborations.
- Document key events and activities through photography and other media for promotional use.
- Develop and distribute a monthly newsletter featuring the School’s achievements and updates.
- Maintain and regularly update the School’s website and social media platforms with dynamic, consistent content.
Public Relations and Outreach
- Build and nurture relationships with media outlets, alumni networks, and external stakeholders to amplify the School’s visibility, as well as collaborating with the Central Communications Office and other Academy offices engaged in publicity.
- Coordinate press releases, interviews, and media coverage for significant events and projects.
Event Promotion
- Plan and execute promotional campaigns for performances, lectures, and workshops.
- Design and produce promotional materials, including posters, event programs, and digital advertisements.
Strategic Planning and Reporting
- Collaborate with the Dean and academic teams to align communication strategies with institutional objectives.
- Monitor and evaluate the effectiveness of communication campaigns, providing actionable insights and recommendations.
Other Responsibilities
- Participate in committee work and other institutional activities.
- Undertake tasks assigned by the Dean or other supervisors as required.
QUALIFICATIONS
(a) A Bachelor’s degree in Communications, Marketing, Public Relations, or a related field.
(b) Normally a minimum of 3 years of professional experience in communications, preferably in arts, education, or nonprofit sectors.
(c) Familiarity with digital marketing tools, including website management systems (e.g., WordPress), social media platforms, and email marketing software.
(d) Proven ability to manage multiple projects, meet deadlines, and work independently.
(e) Fluency in English, Cantonese and Putonghua.
(f) A passion for music, arts, and education.
TERMS OF APPOINTMENT
The appointment will be for one-year. The starting salary will be commensurate with qualifications and experience.
To apply, please submit a completed Application Form (click_here), together with a cover letter, curriculum vitae and copies of academic qualifications, to the Human Resources Office, The Hong Kong Academy for Performing Arts, No.1 Gloucester Road, Wanchai, Hong Kong, or email (hro@hkapa.edu) on or before 7 April 2026. Please quote reference code 'CommSp(M)' in the Application Form. Only shortlisted applicants will be contacted.
HKAPA is an equal opportunity employer.
Personal data collected will be used for recruitment-related purposes only.
HKAPA is an equal opportunity employer. Personal data collected will be used for recruitment-related purposes only.